Get Updated: Content Marketing

Get Updated: Content Marketing

Lately it is very trendy the so-called content marketing, a marketing strategy that attracts customers through relevant content in the different media in which the company can reach its audiences. Although it’s more in the air now, this concept began to be...
Take care of it: Earth Day

Take care of it: Earth Day

According to the saying, “Every day is Earth Day”. But it has been commonly celebrated on April 22nd worldwide since 1970. Why? Kathleen Rogers, president of the Earth Day organization in Washington and one of the first founders in the organization of the...
What is corporate identity?

What is corporate identity?

The people around us are attracted to being with us because of our personality, our values and the image we transmit to them. This personality in the world of business is called corporate identity, it has coherence and, together with other factors, it is essential to...